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Tag Archives: food and drink

Waste Not, Want Not by Ali Gwynne

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Cut down on food waste and save money It’s a common conundrum, you pass the supermarket on the journey home from work, unable to recall what’s in the fridge. Consequently, you end up buying meat, bread and milk that you not only don’t need, but will inevitably have to throw out when it spoils. Unnecessary […]


Power of the Plant? By Kristine Østergaard

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As referenced in our summary of 2017 food trends, there are a number of food and drink movements which look set to influence our dining decisions over the coming months. But how does a trend manifest itself in our daily lives and in what situations are we exposed to them? Do we explore at home, […]


2017 Food Trends – What will (should) we eat? by Kristine Østergaard

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The beginning of a New Year often kicks off with a ‘new me’ attitude among many consumers. It’s always exciting to see what trends are being picked up and which will be left behind. World leading market intelligence agency, Mintel, has revealed its predictions on the six trends we can expect to see in the […]


2016 Cocktail trends – Hit or Miss? by Philippa Barker

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At the start of 2016, we worked with professional cocktail mix brand, Finest Call and distributor Cellar Trends to predict what we can expect to see rise and fall in the cocktail industry for 2017. With this, the team of drink connoisseurs and marketing professionals highlighted eleven trends set to take the industry by storm […]


Pies and puds aplenty for Lucre

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We’re proud to announce two tasty new account wins for our Food & Drink division from one of the UK’s biggest food companies, 2 Sisters Food Group.   We won pitches for both Holland’s Pies, based in Lancashire, and Derbyshire-based Matthew Walker Puddings.   Holland’s Pies, Lancashire baker since 1851, will commence as a retained client, […]


Provenance vs Price: The Future of British Food Post-Brexit

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This month we held our second Lucre Group Ideas & Insight session looking at the Food & Drink sector. The title was Provenance vs Price: The Future of British Food Post-Brexit. A very relevant topic in the current uncertainty of whether Brexit will be an opportunity or a challenge for food manufacturers, retailers and ultimately, […]


The road to Rio – the impact of the 2016 Olympic Games

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Recently the Lucre Group hosted its first ever Rich Ideas and Insights (I&I) event, entitled The Impact of Rio, an examination of how the Rio Olympics will impact the Home & Lifestyle, Travel and Food & Drink sectors. As the latest addition to the Lucre family, I&I is about keeping our thinking fresh, making sure […]


I’ll have a can of chilled rosé wine, please

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  You know how lots of British blokes like to drink rosé wine but won’t admit it? Well across the pond there’s no such reticence. In 2013, Union Wine’s Underwood cans were launched, and this is year there’s a new offering from The Drop, a California Dry rosé sold in four-packs of 250ml cans and marketed to – […]


Your table is ready…

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Kitchen suppers à la Nigella? Tray bake courtesy of Jamie? Forget it. The formal dining room is back and the Home and Lifestyle sector is about to change. Says who? Elle Decoration, that’s who, and what they don’t know about home and lifestyle isn’t worth writing about. What it means of course is all those […]


The Great Sport Relief Bake Off – episode 2

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  For a variety of reasons we  missed the first episode of the Great Sport Relief Bake Off.  Nothing, however, was going to stop us from watching this episode, mainly because of our giant girl-crushes on Victoria Coren-Mitchell (VCM) and Kimberley Walsh. We love Kimberley, and still feel aggrieved on her behalf for being ROBBED […]