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World Travel Market, by Philippa Barker

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The World Travel Market is the go-to B2B travel event of the year, for all companies, be it large or small. Held at London Excel from the 7th – 9th November, the event sees thousands flock to the extensive exhibition venue to explore all there is to know on the travel industry, from giant palm trees to pop-up Costa Rican jungles to henna tattoos, this years extravaganza certainly didn’t disappoint.WTM 7

With close to 5,000 exhibitors at this years show, standard was high when it came to an out-of-the bag stand, with attendees offering their careful critique – New York ‘apparently lacking creativity for the design capital of the world.’ Denmark hired the help of Troll dolls to publicise their offering, hooking onto the recent Dreamworks creation, whilst car hire company, Sixt, installed a bright orange spinning globe to catch attention.

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Smells of exotic food filled the expansive space and people in native costumer roamed the stalls and for a small minute my imagination whisked me away to the seas of Kerala.

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